Bass Lures & Baits

Written by — professional Central Texas bass fishing guide since 2000. 50+ years fishing these waters, 26+ years guiding, thousands of trips across all 16 lakes he personally fishes. More about Bryan →

· · Knowledge base v2026.07

The lures I rely on across Central Texas — soft plastics, jigs, crankbaits, topwater and more. Each covers when, where and why it works, the colors to use, and how to fish it.

Soft Plastics

Senko / Stickbait

The most foolproof bait ever made.

Ribbon-Tail Worm

The classic Texas-rig worm.

Straight / Finesse Worm

The finesse worm that always produces.

Creature Bait

A big meal for flipping and punching.

Craw / Craw Trailer

Crawfish are candy to bass.

Tube

A spiraling craw imitator for rock.

Fluke / Soft Jerkbait

A darting, dying-shad imitation.

Jigs

Football Jig

The big-bass rock crawler.

Flipping Jig

A big meal for heavy cover.

Swim Jig

A weedless swimmer for grass.

Crankbaits

Squarebill Crankbait

Bounce it off cover, hang on.

Medium-Diving Crankbait

Cover the 6-12 foot zone fast.

Deep-Diving Crankbait

Get to the offshore fish.

Lipless Crankbait

Rattle and vibration that calls fish.

Jerkbaits

Jerkbait

Suspend it, pause it, catch giants.

Swimbaits

Swimbait

Match the shad, big or small.

Glide Bait

A big-fish bait with an S-glide.

Spinnerbaits

Spinnerbait

Flash and thump through cover.

Bladed Jigs

Chatterbait / Bladed Jig

Erratic thump that rips grass.

Topwater

Buzzbait

A waking racket for blowups.

Walking Topwater (Spook)

Walk the dog, get crushed.

Popper

Spit, pause, get bit.

Hollow-Body Frog

The most exciting bite there is.

Rigs

Alabama / Umbrella Rig

A whole bait school on one line.

Specialty

Underspin

Flash-and-swim for shad feeders.

Coike / Urchin Bait

The urchin bait taking over forward-facing sonar fishing.

Not sure what to throw? On a guided trip I bring it all and put the right bait in your hand. See rates and book or call 512-762-0190.